Why is it more advantageous to rent a trade show booth?

Other / Friday, April 28th, 2023

To participate in a trade show, you must have your own booth to display your products. However, buying it will require a very high budget. The good news is that for some time now, there have been offers for renting a booth that will cost you much less. In this article, we'll talk about what you gain by renting a trade show booth.

The savings

This is the first benefit you get with the rental system. As mentioned in the introduction, in order to buy an exhibition booth, you have to invest enough money. Whatever question you have about renting the booth, know that her response is definitely here. Also, by renting, you will be able to save on the purchase costs, which will allow you to get the most out of your investment. In addition, there is not only the purchase amount, but also the furniture that goes with it. On the other hand, by renting, you will have everything at your disposal. After several studies, it has been shown that a company exhibits at least five times in a year. This simply means that the investment will be fully amortized after several years. Also keep in mind that the purchase implies that after each event, you have to store the equipment. Therefore, you will have to spend more money to rent a storage room. On the other hand, when you rent at the end, all the equipment goes back to the provider, which does not imply any additional expense on your part. Maintenance and repair of the booth is not your responsibility either.


Aside from the cost savings, this option also gives you a lot of flexibility every time you attend a trade show. The first advantage is that you can change the type of booth each time to fit the event. This change should also be adapted to your merchandise, especially to be in the trend. Because yes, just like in the fashion world, exhibition stands also have their own trend. In other words, communication supports and furniture are evolving, so using a fixed stand risks being counterproductive and restrictive. It is no secret that an old article or product does not attract customers, the same is true for old stands. By choosing the rental option, you will have the opportunity to personalize the stand. Indeed, the choice of the elements of the window, the chair at the counter and others is yours. All this without counting the fact that you will have a wide range of choices. Simply, you must avoid staying in the routine, but rather innovate to attract more visitors.

Additional Services

There are countless services that you can benefit from in addition. These services are directly related to the booth rental and will be very helpful to you. For example, there is dismantling and installation that is offered for large rentals like portable or modular exhibition stands. Also, the company you rent from handles repair, storage, booth maintenance and delivery. There are some that offer on-site supervision and show coordination services in addition to all of this. The goal is to save your team time and stress. 

Here are the reasons why renting a trade show booth is better than buying one.